Every year, incredible sponsors join Rutgers University Dance Marathon (RUDM) in our fight against childhood cancer. Since RUDM began in 1999, over $5.8 million in proceeds have been raised and donated to Embrace Kids Foundation. This non-profit organization is dedicated towards bettering the lives of children with cancer, sickle cell, and blood disorders by tending to the non-medical needs of the patients and their families. Partnering with the largest student-run philanthropic event in New Jersey creates lifelong benefits to any company!

RUDM is the prime university event for a business’ marketing and outreach needs. Each year, the Marathon yields exposure to over 1,000,000 students, faculty, parents, and alumni through our various social media, communications, and advertising-related operations.